What is Digital Marketing and How Does It Work?

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In today’s always-online world, sticking to just traditional marketing won’t cut it anymore. If you want your business to stay relevant and thrive, you’ve got to think digital. That’s where digital marketing comes in—smart, targeted, and built for the way people live and shop today.

Whether you’re running a small business, looking to boost your brand, or just curious about how it all works, you’re in the right place.

In this post, I’m breaking down digital marketing in simple terms—what it is, how it works, and why it’s a total game-changer in 2025. Let’s dive in!

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